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Ginny, Certainly, in order to provide a FREE service, your leadership needs to see the value of maintaining a relationship with your graduates. I, personally, believe that our grads are living, breathing, walking advertisements for our institution. We pay LOTS of money for marketing. Why not tap into our own student's stories for this? If you are able to gather Alumni Success Stories via your alumni website/association and can put them on your websites, share them with employers, make success story posters to display at your campuses or even their workplaces, put together an Alumni Success Story Book, or even… >>>
Sharon, Creating and maintaining a website definitely takes a level of commitment, both financially and in the area of personnel needed to manage it. That being said, it is a fantastic method for communication. Often schools spend an incredible amount of money trying to find and maintain contact with their graduates. You don't even necessarily have to start an actual 'association' if you just begin by providing a simple alumni website. A website that includes Alumni Profiles where grads can update their personal and employment info accomplishes that same thing. In fact, graduates will find YOU via a website rather… >>>
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