To a point this is true. But, it can be conveyed in voice tone as well as words. Caring does not have to be long drawn out chit chat down rabbit trails.
What is more effective is caring enough to find out what is needed, and why. Then knowledge comes in to match product with need. This matches caring with respect which I believe is more more effective in my opinion.
As a consumer I find too much probing outside the issue at hand to be a bit intrusive at first. Once the issue is addressed it may expand to that but that in-depth of a relationship builds over time, not a two minute initial phone call.
I do believe this is true. I do think people want to feel secure in our knowledge of things or that may seem like we don't care. I believe that to change behavior a person has to do that themselves. Therefore, in regards to making a decision to come to a specific university an EC has to put that power into their hands by asking questions and guiding the potential student to make that decision.
I have experienced this as a consumer. When someone listened to me about concerns I had with a specific car brand they were able to ease my fears by listening to all of them and then addressing each one in order.
For example, I hated Kias. I went to a dealership and they listened to each concern. Each answer they replied was addressed in the order I made the concern. They had knowledgeable information to support their reasoning and they asked me how I felt in the end and what they can do to help....I now own a Kia.
