New school
We have only been developing the website, brochures and direct contact but looking to expand. We could set up advisory boards, assistance from more faculty since staff is very involved. Need to develop partnership with other companies. Internet marking I feel like is the way to show you are legit and all the information students need.
anthony,
Yes, websites can be the best source for new students and serve as ways to serve current students and alumni. And yes, it sure takes daily monitoring and updates and a great web master! Now that we think about it, websites should be checked every day and changes made as needed. That may take a full time employee to handle that. But it is important for many reasons. One is compliance - your website has to be transparent, complete, and provide required and accurate information. Thanks, Susan
Dr. Susan Schulz
The hardest thing about websites is the constant updates it takes. It is so easy, because it is not in front of you at all times, to forget about it and have a lot of old information.
Jamie,
Websites are very important and must stay current and informational to be effective. There are lots of ways to reach your market without having to print brochures or develop costly materials. Focus on ways to reach your target using the internet and social media. It takes time and planning and staying engaged and works. Thanks, Susan
Dr. Susan Schulz