Admissions - Multiple Step Enrollment Process
In the reading it discusses multiple step enrollment process. Is there research that has been done that shows the retention improvement that could be gained by implementing a multiple step enrollment process?
Jeff ,
Yes, all staff need to be involved in the retention process.
Dr. Larry Banks
Very true; all must do thioer espective parts in order for the overall outcome to be successful.
If all concer do their job honestly providing correct information from beginning to end we will make great diffirenmces
I also agree because depending on the potential student's background and experience they may not know exactly which program they are interested in. And students that may be indecisive when speaking with a representative the reps need to be well informed about all of the programs, to be able to share the benefits to help the students make a decision.
In admissions, we have a process called stitch-in that has us contact newly enrolled students at regular intervals until they start class. After the quarter begins, we keep in contact with them for a few weeks to ensure that their classes are going well and that they do not have any questions or concerns. Throughout this entire stitch-in process consisting of appointments, phone calls, postcards and letters, students seem to get more dedicated to starting and finishing school. Students who do not have consistent contact with their advisors are typically more likely to cancel their enrollments or drop classes within the first couple of weeks of the quarter.
I think you are on target Tim. I believe one- step, same day enrollments are not typically good in terms of retention. I believe Admissions must look at a longer, more thoughtful processes compared to quick decisions on the potential student's part. Each step might happen in a different format (online vs. in person vs. telephone call).
When I attended college at Auburn University, all incomming freshmen were required to attend a two day, summer orientation. We had to stay overnight in one of the dorms with a roommate. Our schedule covered the full two days where we had to visit the different departments, attend a couple of meetings, attend lunch session, and visit certain activities both related to our course of study and others just for having fun. They also created a freshman register so that all of the new students could get together with each other. When it was time for fall classes to start, there were a few more activites. After that, nothing. No one to keep tabs on you, no one assigned to help other than an available informal group. No contact from your assigned councilor. So why did I not stay?
Not so much multiple step. More about link all departments to form solid relationships early in a student's program.
Dr. B
