Paul,
The culture which is created from the top has a serious impact on employee retention and morale. Doing things such as you enumerated send a message to the employees that you appreciate them and the part they play in the students' success as well as the success of the company. These things don't need to be costly to send this message and to positively affect employee morale. To fail to do these kinds of things, however, can result in significant employee turnover and cost the company through recruitment expenses, student dropout, etc.
Dr. Patricia Kapper