HI Karin, Sounds like you have a lot of low cost publicity opportunities. If you are on a main road have you thought about signs and banners? You can put up signs to announce class start dates, new programs, open houses, and more. You might be able to have people stand at the roadside with signs. It may sound silly, but done effectively with a professional sign, it does get results. It tells people that a school is located there. Be sure your staff is very welcoming. Thanks, Susan