Hi Miriam, When setting up a school or any business it is critical to put a business and marketing plan in place and a budget. You'll need the financials for the application and you'll certainly need a budget to run your school. Typically schools take a year or so to be profitable. No doubt you will have a lot of competition so it is important to develop ways to reach qualified students and do it with a modest and effective marketing budget and plan. Public relations is relatively inexpensive. YOu have to be smart and benefit from all opportunities. So this is the perfect time to consider how you will market your school. Good luck, Susan