Marcie,
How is online advertising working for you in terms of quantity and quality of leads. As you mentioned, quality is very important. How are the media kits and in what form are they? We have found that people don't like to read or sort through webpages. That makes marketing a challenge. Often that points to testing out various ways to build a brand. It requires understanding your current and future target market and determining what gets their attention. Thanks, Susan
Dr. Susan Schulz
