The basic principles of customer service haven't changed much over the years. When I started as an admissions rep back in the late 80s, our interview presentation began with giving the prospect a short, simple, sincere compliment. I would keep the SSSC acronym in mind. The compliment could be on their professional appearance, an item of clothing/shoes, their punctuality, or even their handshake - as long as it is sincere and genuine. If you think about the disposition of a prospect when they visit your campus - they may be anxious, have doubts and reduced self-esteem, etc. A small, sincere compliment can be a start to your client feeling better about themself and set the tone for a positive experience at your school.
