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Social Media Trends

Kristine ,

One of the things you'll notice about this course is that it focuses on understanding social media as a new tool to incorporate into your existing goals. Thus, it focuses on strategy and overall ways in which social tools can be used to achieve career center objectives. Just as career services uses the internet, phones, fax machines, etc., social media is simply a tool but because it is so different and platforms are vast, people can be overwhelmed with where to start...and where they should start is first thinking about how it plays a role as a tool to achieve existing goals. Often, people jump in without intent and purpose so I think it is great that you are exploring LinkedIn before jumping in so that you can be more strategic in understanding how you will use it to advance your goals. You may find the following resource helpful: http://university.linkedin.com/career-services/. LinkedIn is great about educating its users on how to best use their platform. The link I have provided will prove helpful if you want to learn more about how to use the platform. Of course, if you have any questions, I am here to help as your facilitator and I encourage questions as this is truly the way you will customize your learning experience and get what you personally want out of this course experience. I look forward to our continued dialogue!

Robert Starks Jr.

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