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Interventions

Stacey,

Before identifying a tool, you'd have to first identify your goal. Let me give you an example. The reason Career Services conducts workshops is to educate students. The idea is that educating students improves their career readiness, thus, increasing their likelihood of success which is a win-win.

In this example, if your goal were to improve the career-readiness of students by scaling your educational workshops (Reaching more students), you could use a few tools to help you accomplish this goal. So, you might choose to create short video snippets covering a variety of career topics and have a Youtube Channel. You could then distribute your published video onto other platforms such as a Facebook group or Fan Page. If you use multiple platforms, once you create the content, you can promote the content on multiple platforms. Youtube gives you analytics so you can actually measure your views and build subscribers to your channel expanding your reach to educate students.

If you decided to take a different approach and not use video, but prefer to share PowerPoints, you could use SlideShare.net and embed your PowerPoint slides onto other platforms and it too would give you analytics. You could decide you like sharing presentations but don't like PowerPoint and use Prezi.com which you could then embed onto other platforms.

My point is this is just one example where the goal might be that you want to improve student career readiness by scaling your educational efforts. Notice that the options are dependent upon your preferences. There are multiple tools to use to accomplish your goal so what's more important than identifying platforms is first asking yourself what you want to accomplish.

Does this example help answer your question? It really depends on what you are trying to accomplish. Great question! Please let me know if you would like to continue this discussion. I'd be happy to answer any more questions.

Thank you.

Robert Starks Jr.

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