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LEAD GENERATION

There are many Lead generators and providers on the market. What are you looking at when selecting the best for your institution?

Leslie,
Excellent! You should always refer back to your leads to see if they are generating the outcomes that you need. Leads can be very expensive and if they are not producing we need to find a new avenue..

Patty Aronoff

When selecting the best lead generators I look for those that are aligned with our value system and can handle students info with integrity.

Stephan,
The answer really comes down to an institutional decision based on what is most effective for your market. The cost versus leads versus conversions.

Patty Aronoff

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