How do accurately present to incoming students admissions information
How do other admissions representatives share information with prospective students? Any winning strategies/tips?
I like to go though all information section by section with the prospective student. Many times the student will seem overwhelmed with the amount of information being presented to them. I will remind them that if they can't think of the questions that they need to ask right now, not to worry. They can take a day or two to review the information on their own and we can reschedule a different appointment to cover their questions and concerns. I find that this eliminates that element of intimidation with most students.
I try to remember that two people who come in to talk about the same course of study will most likely have very different interviews. Yes, the base information and rules/regulations for us are the same, BUT they're hopes/dreams/questions/goals may be different. Therefore, a more tailored style of meeting is imperative in showing that person how we can help them specifically---while maintaining accuracy. This really makes a difference:: instead of simply saying what the course is etc, having a way to relate to them and really show them how your school applies to them personally makes them feel special and really understand how a higher education could benefit them specifically. In other words, yes: we do have to convey certain specific things, but the interview process is about THEM and their lives, not us.
Sometimes I feel the prospective student is overwhelmed with all the information given them. Even going through the process slowly, it still is a lot of information at one time.
The best advice is to answer questions using scripted information provided to you. If you don't have the answer refer to your supervisor for the information. Try to use the script and information given to you in training as a reference.
I follow our schools admission guidelines, which are not very complicated. The only exception is for students outside of the US.
I like the replies to this that I see. Our leadership at my school do a great job of emphasizing the integrity of our process. I believe if we present the school and its features and requirements with enthusiasm, with the underlying belief in our programs and care for our students, and guiding with realistic expectations in and after school, the school sells itself. And our focus remains on the student and positivity, without compromising values and policies.
I agree...just use the information given and let it guide you.
Our school has a proven method to presenting this information in a 10 step process...it makes it so easy.
I find that being 'real' with a prospect is the best key to success. Of course you tailor each individual differently but don't ever make up information; if you don't know the answer tell them you will find out for them. Think about when you are about to make a big purchase and put yourself in the shoes of the prospect. They are probably scared, nervous, anxious, etc. Make sure you TAKE THE TIME to explain everything thoroughly so they are EXCITED and can't wait to start college.
The biggest thing is to let the information you have been given steer your course. The material was created and developed most likely because it worked long enough to become protocol, so use it. The key is to know your interviewing process well enough so you have a normal conversation, not a job interview:)
