I think there should be a more hardline and researched decision made by 'advisors' to students who want to enter curricullums that they are just not suited to handle but are some way swayed into thinking it is the 'right' move for them. We owe our customers (students) a well defined option to be successful and not just a graduate. But it requires some indepth time and research or we could very likely shoot down someone's dream because we don't picture them in that position
Kimberly,
Thanks for sharing your approaches. It sounds like you've worked to connect with your students in a way that works best for them and will continue to look at options for doing so. Keep up the great work!
Shannon Gormley
One of our programs that we offer has a young demographic. They are particulary happy with our chat option. We get a lot of traffic and are able to set quality appointments for our Admissions Counselors. I think adding the option of Skype might take this up a level. I hadn't thought of adding that option.
This is one of the most important trends because from all agencies must understand the importance of the customer as the most valuable asset of the company. So we are all involved in the development of this trend and becomes a common denominator for all employees.
Katherine, thanks for sharing. I find this trend really interesting especially since we are seeing an increase in customer focused practices. I wonder, what have you found to be the most helpful with this program?
Shannon Gormley
There is a currently customer service trend called “We Try Harder†and it’s consist in that the “Customer Facing Employees†actually will try harder to attract, satisfy and keep their customers.
This is actually a trend focused to maintain and improve the relationship between employees and customers. To apply this trend in the school could increase the achievements related to enrollment numbers and processes.
I would like to see the school I work at become a trend for reputation. The reputation being a first class customer service trend because this would attract students in a positive way and what better way to recruit a student by word of mouth.
Thanks Raymond. It sounds like utilizing technology is another opportunity that you see for reaching out to your students. How do you think it might work for your specifically?
Great idea, Raymond. A cusotmized/personalized experience is a great way of demonstrating how you go out of your way for customers. How might you personalize a web page for enhancing enrollments?
I really like your thoughts regarding online chats. What a way to reach out to people
I believe that a personalized web page would greatly enhance enrollments
I would like to see 24 hour help chatting service online. We do chat online with prospective students via Facebook. We need to expand on our online marketing.
Christine, thanks for sharing. It's interesting because all students want information in different ways and if we can provide that variety to them by instituting online chats or skype we then can meet the needs of that type of student. What are some other ways we can increase our variety for our potential students?
I think that our school could benefit by utilizing "Online Service Gets a Facelift". If we implemented direct online chat or skype, our potential students can get immediate interaction with our faculty and staff. This would definitely inspire and motivate someone to want to attend one of our programs as soon as possible. Avoiding the wait for a response keeps their interest high and they may possibly sign up faster.
You're right, Tom, social networks do offer a great opportunity for your institution to share with others what makes your school special and reach new prospective students. I'm curious, what message might you suggest using in this medium to "tell the world" about your school?
Our School needs to implement the 'Tell The Worls" trend. By utilizing the social networks, we will actually be advertising at no cost to us and therefore, attracting new prospective students through viral marketing.
