Stacey Ackerman

Discussion Comment

Making the course content interesting is key to delivery. I found that doing case studies in groups was a fun, interactive learning style that my students preferred.

Stacey Ackerman

Discussion Comment

First impression

Making a good first impression is key. I think that showing up for class early and testing all equipment is a great idea. I didn't do that when I taught my first class, but it is something I will incorporate next time. I know I will feel much more organized that way.

Stacey Ackerman

Discussion Comment

Textbook is based on case studies

We have a great marketing textbook that gives wonderful stories of real companies. I think this helps the students relate the material to real situations.