Shannon Gormley

Discussion Comment

Thanks Raymond. It sounds like utilizing technology is another opportunity that you see for reaching out to your students. How do you think it might work for your specifically?

Shannon Gormley

Discussion Comment

Trends for Your School

Great idea, Raymond. A cusotmized/personalized experience is a great way of demonstrating how you go out of your way for customers. How might you personalize a web page for enhancing enrollments?

Shannon Gormley

Discussion Comment

Building Your Brainstorm Room

Great ideas, Shan! I have no doubt that each of these items would spark creativity in a brainstorming session for your school.

Shannon Gormley

Discussion Comment

Experiencing Mystery Shopping

Thanks for sharing this information Christine. So now that you are aware of some of the areas of opportunity, what can you do to make a change?

Shannon Gormley

Discussion Comment

Benchmarking Your Campaign

That's a great place to start, Shan and can provide you with a great deal of helpful information. What are some other ways you might measure to see if your PR campaign is successful?

Shannon Gormley

Discussion Comment

Seeking Out PR "Peeps"

Great ideas, Shan. Using social media is definitely a way to get the "good word" out about your instituion. Good luck.

Shannon Gormley

Discussion Comment

Providing Exceptional Service to Each Other

I love the idea of "building bridges" between departments to positively impact student service. How do you believe you can do this at your school, given that things seem to be working pretty well already?

Shannon Gormley

Discussion Comment

Improving Your Customer Touch Points

Great point Christine. Technology has changed the way our students get information and it sounds like your school is adapting to those changes by being online. We can continue to adapt and change to meet those needs further by taking the initiative to come up with more ideas.

Shannon Gormley

Discussion Comment

Trends for Your School

Christine, thanks for sharing. It's interesting because all students want information in different ways and if we can provide that variety to them by instituting online chats or skype we then can meet the needs of that type of student. What are some other ways we can increase our variety for our potential students?

Shannon Gormley

Discussion Comment

Using Customer Service Strategies

You make some great points here. What I am seeing is perhaps an opportunity for cross training, making sure that everyone is on the same page and is held accountable.