I understand that business is business and the bottom line is what drive it's I also understand that with out the student there we would not have a business. So with that said, retention seems harder to reach the level at witch we need to have with the way things are going in the USA. But I can say that if we can reach the students and make them aware it is a good thing for them to stay in school by asking them what goal it is that they wish reach in life. What are the things that they enjoy and is fun to them. With this info you may be able to reach more through using this information as a tool. by tighing things that are being taught to the students with things that they enjoy doing, seeing or hearing. If this can be done early on your retention would be higher and more students would enjoy your class.