I also believe you need to bring the question back around to the advantages and positives of completing their education at Concorde.
I have honestly never been approached in that area. I would suggest to the student do the their own research, draw their own conclusion and any questions they have about our institution can be answered by me. If I do not know the answer I can direct them to someone who does.
Besides you can't sling mud without gettin' your own hand dirty. If you knock another school, you're knocking Proprietary Education. Always take the high road.
be honest to tell the student that since you are not working with the other institution you are not familiar about them, so you are in no position to compare them.
Absolutely! We can only represent ourselves and only really have full knowledge of what our school's policy and procedures are. It would be impossible to speak for another school or in any accurate way compare ourselves to them so even attempting to is dangerous ground.
i personally have an advantage, i have worked at other competetive sites.I am able to offer first hand experience on what the program is like, the program, curriculumk, hours, shifts, accreditaions, and grading scales. Also, i can further provide how our facility fares with everyone else that is, through national tests results and current accreditation.
By focusing on the advantages of Concorde, students can do their own research to see how the other schools compare.
It is always best to stay positive about Concorde and to refocus the conversation on the attributes of what Concorde can offer this prospective student. Avoid at all costs discussion which compares other programs to Concorde's
Focus on all the good things that your campus has to offer the students. Never talk poorly about another college just simply say that you are unsure of the other colleges program and return back to what your college has to offer them.
I agree. Trying to compare one institution to another is a very dangerous slippery slope. It is better to discuss the benefits/merits of your institution's programs. The potential student can then take this information and use it to assess the pros and cons of each institution.
I agree...this puts the question back on the student and if they are serious, they will do the research.
Avoid commenting on the competitor and simply state verifiable information regarding your institution
A good way to respond is with I don't know about other institutions, and bring the perspective students focus back on this institution. The perspective student can do research on the other institution themselfs.
A rep should speech about the program and campus that they are representing. They are not an expert on the other school in question.
I agree. Admissions representatives should focus on the positive attributes of Concorde's programs and avoid any references to the programs of another institution.
At times I have had admissions bring a student to speak with me about the program. I do not compare our school to another. I talk to them about what we have to offer as a school, what to expect with each term theory and clinical, our pass rates and how we help them be successful and reach their "dream" of becoming a good nurse.
I agree! It is always best to stay focused on your school and what your program has to offer. This thread is very helpful
Great suggestions, Audrey. Exernal sources (like State Boards provding pass rates) are a way to direct students to "neutral" information on the industry.
This was a great question and I think this helped me in regards to answering that question.
I agree with this statement. Deferring the perspective from other schools a Rep should point out all of the wonderful thing that their institution has to offer.
