Understanding your institution is so important. What good is mixing a previous institution with a current one. Not only would it embarrass the employee, but it could also make the institution look bad to whoever is on the other side of the table/desk. This lesson, stressed the importance of being familiar with what your school offers to prospective students and any new hires that may come to you with questions.
How to look for the different programs and the marketing tools
An institution can decide on any marketing strategy that it feels will be effective as long as it follows Fair Consumer Practices.
Marketing stadegies are not specific. Different methods can be used but it is important to know the programs offered.
Knowing the institution advertising methods will helps me to determine where the students learned about the school and how much they know about it.
This section was important becuase I got to learn about the different types of advertising and the different channels. How different channels are more effective then others, for certain ads or information.
Hello, learned a new way to go about finding out about the university. Apart from reading the catalouge, one should sit in on a class or two and also speak with academic dean and academic support to get an overall view of what a student should expect.
I have learned that each institution can decide on which marketing tactics to use as long as it abides my Fair Consumer practices.
I have learned that each institution can decide on which marketing tactics to use as long as it abides my Fair Consumer practices.
I learned about all the information that we must know to guide the student from the beginning since we are that fundamental base from where the student is going to start for a successful future, I learned about the services and market strategies to attract students.
I tend to utilize webpages and documents to learn what is happening in my institution, but this section helped me remember that, while those are helpful resources, I need to make sure I am communicating with other departments that offer various services to our students so that I can stay "in the loop" on changes and new offerings.
It is important to stay up-to-date on all department updates, highlights and achievements. If possible, work to establish a path by which these updates can and will be communicated to you on a regular basis.
Through this section of the training, I was able to better understand the important role of other areas such as student services, career services, and the marketing team. Understanding their position in the school, how they support the students and how that information can be utilized through the admissions process
I HAVE LEARNED ABOUT THE RULES GOVERNING ADVERTISEMENT.I have learned the importance of class participation for the successful explanation of each program. Understand the strategic marketing of the institution to understand which is the one that gives the greatest strength to it.
It's always important to know the institutions advertizing methods and the accurate program information to provide the student with the proper explanation of the programs offered at the school.
No need for a "Formal" marketing plan
The chart is a helpful way in breaking down the specifics of the different programs.
Make a point to understand what types of marketing your institution uses and ensure it follows Fair Consumer Practices
Familiarize myself with my institutions marketing strategies.
I learned different ways to advertise to potential students. And different ways to learn about the institution's program.
