It is very important to connect and ask questions about different aspects of your institution (i.e. Marketing, Student services, etc..)
I learn how important marketing strategies are and how it can correlate to the rules and regulations govern by the Fair Consummer Practices. I also lean how touching base with each program director and instrutor can give your a great insight on the services my instition provides.
The marketing and advertising strategies are very important to attract prospective students to colleges and universities. The channels used for these efforts change from institution to institution, but it is important to aim the message to the correct target, sometimes parents can receive this information and sometimes, high schoolers must be those receiving it. Regardless, technology is playing an important role in any marketing campaign.
You must know the organizational structure of the institution and the services it offers, its marketing plans must guide the promotion and generation of leads.
I learned that you should ask for a copy of every place your school is advertising so that you are familiar with the ads and can report to the marketing director which one's were the most successfull/least successful.
A institution is not required to have a formal marketing plan
Very informative module addressing the advertising and marketing tools needed to be compliant and effective.
Connecting with various departments in my institution, as well as discussing topics and information with my senior staff and attending classes in a great component to learn more about the various programs and their intracacies.
In my institution the admissions Dept collaborates with everyone esp the marketing dept. I didn't realize there were so many different methods of advertising.
Basically use every tool at your disposal to become well versed in the opportunities, requirements, and procedures of your institution so that you can better guied, educate, and ethically incentivise prospective students.
I have learned the many ways in which financial institutions market to their audience.
It is very important to know and understand the policies and requirements of your institution so you can relay that information to perspective students.
I have learned that collecting resource material such as the catalog, marketing materials, orientation information, housing options, etc is useful. Speaking with instructors and sitting in on classes is also beneficial during the admissions process. I enjoyed and gained a lot from this section. I learned that there are so many useful resources available to students and how i can pss this information on to the students.
GWENDOLYN ROLLE.
This section is also very important the school must have good organizational structure and policies and prodecures to govern the school
and the student services is so important for your student ,it will help then and guide them and give them a sense of belonging .
I would agree every person working in the admisions office should be afforded this opportunity
It is important to note that just because there are laws set to establish expected norms for Admissions, each institution can present the policies and procedures in different ways.
Thanks,
Alicia Brown
For me was important to Understand all about the institution and the different programs and services that it provides. It is fundamental to do so in order to provide the best possible assistance to students.
What I took from this section is the importance of an orientation. That stuck with me because I think it's a great way to introduce the students to each other, the cirriculum, the expectations, and anything they would like to discuss prior to the class starting. I look at orientation as a way to break the ice.
It's important to be well informed about your instituton inorder to be effective at your job. Keep in mind compliance is paramount and never make promises or exaggerate to make your school look attractive.
Active engagement, from the student perspective would give me a feel about their interest. I find it fascinated that I can take the opportunity to actually sit on such course. Giving me the opportunity to than explain and also mention the instructor to the perspective student.
i have learned that it is importent to familiarize yourself with each program that your institution may offer in order to successfully answer any and all questions a student may have about a program.
