I agree with you. My methods have not really changed over the years, I am just more conscientious about checking referrals before calling.
Avis,
We definitely take the high road whenever dealing with students who are in DNC status. Even if they request information again, we still confirm via writing that the student approves for us to begin calling. It is always better to be safe than sorry...especially when you could be faced with a $16K fine!
The "Can-Spam" regulation has certainly had an impact on our recruitment methods. All outgoing mass emails to prospective and enrolled students must first be approved by marketing and our management team to ensure that the message is in compliance. We also have filters that we can use to only include students who are not in "Do Not Contact" or "Do Not Email" status.
Dana,
It sounds like your school operates pretty similar to ours. My question is, how long do you call or attempt to reach these leads before they're "closed out"? We also only attempt to contact prospective students who've requested information regarding a program we have, but I'm curious to see the policy for how long a lead is considered a lead at your school after the lead's been created.
Our methods for the most part have been kept the same, since we have always operated with careful attention toward staying compliant with the this since I've been employed here, and also being respectful toward a prospective student's time and request for information about our school. I have noticed that we do revisit the regulations and best practices a couple of times a year as an enrollment department to ensure we're still communicating proper best practices such as (getting a request in writing from a prospective student giving permission to call them if they are on the DNC list before calling them). We take these percautions even at the request of the student to ensure we're being compliant. We've also reduced the amount of general emails we send to prospective students who haven't enrolled yet. We can email prospective students individually if a phone number is disconnected, but the type of email we use and how it is written must be approved in advance prior to using any emails we may send to more than one student to ensure compliance is met.
I agree with Dana, we only contact leads that have contacted us first.
My methods have not changed, I only contact and email students who have requested information from our website and if they asked to be removed or advise they are not interested it is handled promptly and in a professional manner.
My methods have not changed. We only contact potential leads that have contacted us first, showing an interest in our school. We do not use a registry for cold-calling individuals.
My methods have not changed. As long as I've been with the school, we've recognized and adhered to those regulations.
I typically use the documents that are authorized by headquarters.
I only contact people whom have contacted us for information
my methods haven't changed i only contact and email potential studnt that has and i've contacted
My methods haven't too much changed. When I see a DNC next to a student's name, I know that student either wasn't interested or was tired of me calling. If in the future they call back, then I'll keep in touch w/ them.
My methods have not changed, I only contact and email students who have requested information and if they asked to be removed or advise they are not interested it is handled promptly and in a professional manner.
That really hasnt hurt me at all. If someone is interested they will talk if not they either say no or do not call. Emails must be approved and we can only use the approved emails.
It really hasn't changed our methods much because we would deal with this issue in past years and have made the appropriate changes.
